So its time to create plan of action around Marketing and how it will be executed across the major platforms that are currently a flavour of the crypto industry. As the say ‘Team work does the dream work’ - and a few of us are really ready to get cracking!
As part of my Marketing Proposal lets look at the specifics on how it will all work.
Contributors:
First of all I appreciate EVERY one who as been giving their time and effort in making awesome write ups, infographics and video about Honeyswap & 1Hive! You guys are doing an outstanding job!
Currently I am looking to assemble and colab with a few contributors who have:
a) Demonstrated a Key skill set for marketing ( Writing, Designing, Video editing and Social Media Management ) and have produced High quality content.
b) Have been consistent
c) Demonstrated a sound understanding of the project
I have no doubt every one will want to get on board and I know some of you may even have better skills. As this still a WIP I am keeping it simple to begin with - then we can always look at what demands there are and other things we may need to expand a little later.
We will be using multiple platforms to marketing Honeyswap itself - so contributors will be given access to ‘manage’ some of the main Honeyswap accounts along with me. As you can imagine Honeyswap has become a brand over night so it important we put both 1Hive & Honeswap across to the the masses the ‘right’ way.
Here is how all the magic will happen:
- Sign up to Hootsuite ( or other social media management platform )
- Allow around 3 or 4 contributors to post on the @Honeyswap Twitter account via Hootsuite.
- Tweets to include exciting text + eye catching graphics
- Tweeting out in multiple languages if required
- Exactly what content we will push will be based around:
Guides/ materail about Honeyswap/HNY.
1hive org OFFICIAL (upcoming) development updates
About hny.farm
Cross tweeting communities when adding major pairs to build our base
Promotional campaigns (things like giveaways etc)
There will be heaps more but you get the idea - Engaging with our community, major influencers and projects
- Replying to people who may be asking us questions
- 28 day Analytics review to ensure what we are doing is actually working.
- Collaborating with few contributors via google docs to create enthusiastic articles.
- Ensuring no spelling and grammar errors.
- Creating both the Main Header graphic for these articles + graphics / screen shots required inside the articles
- Tagging relevant categories for mass reach when publishing
- Posting published articles across ALL our Honeyswap social media accounts.
- Video Tutorials to be recorded in HD
- Tutorials to cover all major ground to help on board users.
- Hosting webinars/AMA’s IF Devs are up for it
- Recording MAJOR Cafe meetings should it be needed
- Engaging with Youtubers
- Posting infogaphics ( yes you can do this on youtube )
- This will remain a one-way announcement channel to broadcast updates
- Assigning a few reputable members of the community as mods
- Only pushing articles from about.1hive.org
- Info/guides from forum.1hive.org
- Clean informative graphics
Updated
Reddit:
- Building a community
- Posting content
- Managing and engaging informative posts.
ALL the above is just a basic frame work at the moment, but we need to begin executing as much of this as soon as we can. Comment your ideas below and let me know what you think. You can also head over to the Buzz swam and get involved in discussion! We will jumping in a Cafe all in the week some time (TBC) so keep an eye on discord for this.
We are constantly reviewing our strategies to see what works best for all of us! Hope you enjoyed the reading my ideas!
good work to everyone in the buzz swarm. I never got a chance to mention in your other thread there, but i fully support what you guys are doing, and i believe this will help to propel 1hive to the next level. If theres anything I can do to help feel free to reach out anytime in discord.